Unbiased music know-how and providers firm Symphonic Distribution has employed Guji Lorenzana as its first Asia nation supervisor.
Reporting to Symphonic Chief Artistic Officer Randall Foster, Lorenzana will convey to Symphonic experience from his earlier roles at YouTube Music, Ingrooves Music Group and, most just lately, Virgin Music Group.
Based mostly in Los Angeles, Lorenzana can be answerable for increasing Symphonic’s artist lineup and negotiating new enterprise partnerships with corporations in Asia to broaden Symphonic’s presence within the area.
Lorenzana first entered the music business as a solo artist and member of the band TFTI and has over 20 million performs within the Philippines.
He then labored as a radio host at Mellow 947 FM within the Philippines, co-hosting in style podcasts akin to “Good Instances with Mo”, and as a resident DJ at Cove Manila, one of many largest dance golf equipment and leisure venues in Southeast Asia.
Lorenzana can be answerable for increasing Symphonic’s artist roster and negotiating new enterprise partnerships. Managing a number of actors and musicians globally, together with artists signed to Warner Music Group.
After transitioning into an business government function, Lorenzana served as Music Content material Specialist for YouTube Music, managing content material and constructing relationships with key business companions within the Philippines.
In 2021, he served as nation supervisor for Ingrooves Music Group Philippines, main its growth into the area and establishing partnerships with document labels and streaming platforms.
He then assisted Virgin Music in establishing an workplace in Thailand, in response to the announcement.
“I’ve little question we’ll thrive below his management and stay up for seeing all he accomplishes on this function.”
Randall Foster, Symphony Releases
Randall Foster, chief inventive officer of Symphonic Distribution, stated: “With Guji’s confirmed monitor document of working with DSPs and the rising affect of Filipino artists, we’re extraordinarily excited to have him on board as we broaden Symphonic’s lineup in Asia. take part.
“I’ve little question we’ll thrive below his management and stay up for seeing all he accomplishes on this function.”
“With Symphonic’s spectacular world lineup, I’m desperate to introduce new sounds and broaden their footprint in Asia.”
Guji Lorenzana
Lorenzana added: “Supporting the unbiased music scene has all the time been a ardour of mine and I’m excited to proceed this mission. Becoming a member of the Symphonic workforce permits me to proceed my dedication to nurturing one of the best new expertise in Asia.
“With Symphonic’s spectacular world lineup, I’m desperate to introduce new sounds and broaden their footprint in Asia.”world music enterprise
