Paris-based music streaming service Deezer has entered right into a multi-year co-distribution partnership with world sports activities streaming service DAZN.
In line with an announcement right this moment (August 14), beginning this yr, Deezer and DAZN will present customers of each platforms with their very own music streaming expertise and premium sports activities content material in France.
Deezer customers will have the ability to get premium entry to DAZN, which can provide comparable Deezer entry to its customers later this yr.
It was not too long ago revealed that DAZN has secured unique rights to broadcast Ligue 1 soccer matches for the subsequent 5 seasons.
DAZN presents two tiers in France: extremely sporty for €19.99/month or €14.99/month Via an annual installment plan, customers can entry content material together with one Ligue 1 match per day.
In the meantime, the Limitless tier is priced at €39.99/month or €29.99/month and presents an annual installment plan that features entry to each Ligue 1 match.
A person Premium Deezer subscription is priced at €11.99 per 30 days.
Following the preliminary launch, Deezer and DAZN plan to increase globally beginning in Germany, Austria and Switzerland.
Via the partnership, the 2 firms additionally intend to collaborate by means of advertising and marketing campaigns and create co-branded sports activities and music experiences.
DAZN Group is majority-owned by Entry Industries, which can be Main shareholder of Deezer. Entry Industries can be a majority proprietor of Warner Music Group.
Deezer’s first half consolidated income (six-month interval ending June 30, 2024) grows Annual improve of 14.6% Calculated at fastened trade charge €267.9 million ($288.44 million).
Deezer stated the expansion mirrored “the profitable execution of the group’s technique, pushed by the continued growth of current partnerships (e.g. RTL+, Mercado Libre) and the influence of a sequence of latest value will increase within the direct enterprise areas”.
On the similar time, the corporate’s whole person base (together with direct subscribers and subscribers acquired by means of telecom companions, and many others.) reached 10.5 million On the finish of H1, Annual improve of 13.7% Enhance.
Ivana Kirkbride, chief industrial officer at Deezer, stated: “This can be a distinctive partnership and an thrilling new step in our partnership with DAZN, as we be part of forces to ship much more worth to followers on each platforms.”
“This can be a distinctive partnership and an thrilling new step in our partnership with DAZN, as we be part of forces to ship much more worth to followers on each platforms.”
Ivana Kirkbride, Deezer
Kirkbride added: “Music and sport each have the power to attach folks in extraordinary methods, which makes this partnership a successful idea. I’m certain our customers will soar on the alternative to be on DAZN Get pleasure from Ligue 1 and different high sporting occasions.
“France is simply step one and we will’t wait to see what this partnership will convey as we join with DAZN customers and invite them to expertise music on Deezer.”
“This transfer provides us the chance to showcase the total capabilities of our platform, the place followers can watch, play, buy and share multi function place.”
Alice Macia, DAZN
Alice Mascia, CEO and Group Chief Advertising and marketing Officer of DAZN DACH, added: “DAZN is delighted to be the house of the Ligue 1 McDonald’s in France.
“This transfer provides us the chance to showcase the total capabilities of our platform so followers can watch, play, purchase and share multi function place.
“This additionally creates the situations for a particular collaboration with Deezer, which can display how the worlds of sports activities, music, media and leisure are much more intently linked and permit each firms to work on some modern initiatives collectively: digitally and digitally . This can be a nice idea that we will’t wait to develop and increase.
world music enterprise